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Corporate purposes:
1. Employee satisfaction is the cornerstone-employees are the starting point of an enterprise's value chain. Only when employees are satisfied can an enterprise provide products and services that satisfy customers.
2. Customer satisfaction is the core-only customer satisfaction can a company have a market and profit.
3. Shareholder satisfaction is the goal-only when the company is profitable can it provide returns to shareholders. Once shareholders are satisfied, they can invest more funds to develop the company, and so on.